May 10,2026 Rare Beer Cans & Breweriana
Lot 72:
Description
Brewer/Business Name: Jos. Schlitz Brewing Co., Milwaukee, Wisconsin
Manufacturer/Plant: Unknown
Date of manufacture: Pre-Prohibition
Contents/Type: n/a
Dimensions: 6 inches.
Comments/description: Beautifully illustrated piece shows a world view according to Schlitz with some revisionist history and wishful thinking! Revealing each of the right-hand pages shows a full-color image of how influential Schlitz is or has been in different parts of the world, from the deep South of America, to the jungles of Africa, to the frozen Arctic. The first page, for example, shows Stanley (he of Sir Stanleys quest to find the lost Dr. Livingstone in Africa) finding a bottle of Schlitz in Darkest Africa! Flip th book over to reveal black-and-white renderings of the brewery and its many functions. The Schlitz logo at top and the belt across the center are embossed. Cool! All items are original unless otherwise noted. For questions, feedback, or to sell a similar item contact Dan via email.
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